{"id":3904,"date":"2025-03-05T08:12:39","date_gmt":"2025-03-05T01:12:39","guid":{"rendered":"https:\/\/isc-vietnam.com\/?p=3904"},"modified":"2025-03-05T15:50:48","modified_gmt":"2025-03-05T08:50:48","slug":"phygital-xu-huong-chuyen-doi-so-trong-nganh-du-lich","status":"publish","type":"post","link":"https:\/\/isc-vietnam.com\/en\/phygital-xu-huong-chuyen-doi-so-trong-nganh-du-lich\/","title":{"rendered":"Phygital \u2013 digital transformation trend in tourism industry"},"content":{"rendered":"<div class=\"article__sapo cms-desc\"><span class=\"prefix-sapo\">NDO &#8211;\u00a0<\/span>On March 4, the Institute of Smart Cities and Management, Ho Chi Minh City University of Economics (UEH) in collaboration with Ho Chi Minh City Center for Technology and Innovation Incubation (ISC), Phygital Labs Joint Stock Company organized the workshop \"Phygital - the trend\u00a0<a href=\"https:\/\/nhandan.vn\/viet-nam-can-van-dung-phat-trien-mo-hinh-moi-de-thich-ung-bien-doi-khi-hau-post843807.html\">chuy\u1ec3n \u0111\u1ed5i s\u1ed1\u00a0<\/a>trong ng\u00e0nh du l\u1ecbch&#8221;.<\/div>\n<div style=\"text-align: right;\"><a href=\"https:\/\/nhandan.vn\/phygital-xu-huong-chuyen-doi-so-trong-nganh-du-lich-post862984.html\" target=\"_blank\" rel=\"noopener\">Xem th\u00eam&#8230;.<\/a><\/div>\n<div class=\"wrap-col\">\n<div class=\"article__meta\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3905 aligncenter lazyload\" data-src=\"https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-600x338.webp\" alt=\"\" width=\"600\" height=\"338\" data-srcset=\"https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-600x338.webp 600w, https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-768x432.webp 768w, https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-18x10.webp 18w, https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1.webp 800w\" data-sizes=\"auto, (max-width: 600px) 100vw, 600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/338;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3905 aligncenter\" src=\"https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-600x338.webp\" alt=\"\" width=\"600\" height=\"338\" srcset=\"https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-600x338.webp 600w, https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-768x432.webp 768w, https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1-18x10.webp 18w, https:\/\/isc-vietnam.com\/wp-content\/uploads\/2025\/03\/phygital1.webp 800w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/noscript><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>NDO &#8211;\u00a0Ng\u00e0y 4\/3, Vi\u1ec7n \u0110\u00f4 th\u1ecb Th\u00f4ng minh v\u00e0 Qu\u1ea3n l\u00fd, \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh (UEH) ph\u1ed1i h\u1ee3p Trung t\u00e2m \u01af\u01a1m t\u1ea1o C\u00f4ng ngh\u1ec7 v\u00e0 \u0110\u1ed5i m\u1edbi S\u00e1ng t\u1ea1o Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh (ISC), C\u00f4ng ty C\u1ed5 ph\u1ea7n Phygital Labs t\u1ed5 ch\u1ee9c h\u1ed9i th\u1ea3o &#8221; Phygital &#8211; xu h\u01b0\u1edbng\u00a0chuy\u1ec3n&#8230;<\/p>","protected":false},"author":1,"featured_media":3905,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-3904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newspaper"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Phygital - xu h\u01b0\u1edbng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong ng\u00e0nh du l\u1ecbch - ISC Vi\u1ec7t Nam<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/isc-vietnam.com\/en\/phygital-xu-huong-chuyen-doi-so-trong-nganh-du-lich\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Phygital - xu h\u01b0\u1edbng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong ng\u00e0nh du l\u1ecbch - ISC Vi\u1ec7t Nam\" \/>\n<meta property=\"og:description\" content=\"NDO &#8211;\u00a0Ng\u00e0y 4\/3, Vi\u1ec7n \u0110\u00f4 th\u1ecb Th\u00f4ng minh v\u00e0 Qu\u1ea3n l\u00fd, \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh (UEH) ph\u1ed1i h\u1ee3p Trung t\u00e2m \u01af\u01a1m t\u1ea1o C\u00f4ng ngh\u1ec7 v\u00e0 \u0110\u1ed5i m\u1edbi S\u00e1ng t\u1ea1o Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh (ISC), C\u00f4ng ty C\u1ed5 ph\u1ea7n Phygital Labs t\u1ed5 ch\u1ee9c h\u1ed9i th\u1ea3o &#8221; 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